AgeTech Collaborative from AARP Portfolio Company Speakers
These episodes include at least one speaker that was an AgeTech Collaborative from AARP Portfolio Company speaker. Also some ATC member participant speakers. And News for the Ages articles that feature portfolio companies.
This episode focused on raising awareness for books on aging and caregiving. Linda Sherman and Debbie Howard discussed the importance of social media for book promotion. Debbie shared her publicity strategy for her upcoming book, “The Caregiving Crisis,” which includes LinkedIn, podcasts, and webinars. Keren Etkin highlighted her pre-order campaign on Indiegogo and the success…
In this episode we featured two dementia care products and asked several caregiving professionals and fellow entrepreneurs to offer advice for their start up challenges. Most of the issues centered around marketing. Benjamin Surmi introduced the two companies: Zinnia TV and elovee A consistent marketing challenge for these products is the need to reach both…
We were very pleased to feature Hon Pak MD, SVP, Samsung Electronics. The concept for this episode was to discuss the importance of establishing baselines of health numbers so that we will have them when there is an incident. The discussion migrated to how tech can help with monitoring health. Dr. Pak detailed how wearables…
